The Bronx, New York City-based losLAUREN 718 recently dropped his latest track/visual SHE LOVED ME, produced by Nefarious
‘She Loved Me’ is the latest track released by losLAUREN 718. Filmed in the Parkchester section of The Bronx (NYC), losLAUREN 718 visually tells the story of a relationship gone sour due to a misunderstanding. Produced by Nefarious, the record is an excellent way to close out the summer!
“Nobody’s gonna wait on you”.
This is the mantra of hip-hop artist losLAUREN 718. It’s what prompted him to rhyme for veteran rapper AZ in a nightclub in 2005. It’s part of the motivation that led him to be featured in The Source’s Unsigned Hype column in 2006. It’s why, not seeing the opportunities he desired, he opted for grad school at Florida A&M University, earning his MBA, and why he joined the Air Force. It’s what’s been the inspiration behind his company, and record label, Allergic to Failure, since its inception in 2012.
Splitting his time between The Bronx, and Florida, losLAUREN 718’s music incorporates both traditional NYC lyricism, and Florida’s history of melody and bass. Listeners will also find a refreshing dose of honesty in his work. He points to a humorous, but authentic, a line from his EP ‘Shades of Blue 2.5’, as he raps,
“Stingy with dough / fuck Coinstar / I roll my quarters,” noting, “That’s a real fact. I’m not trying to pay 10% for you to roll it up!”.
Previously, losLAUREN 718 has worked with a litany of notable DJs and producers, including DJ Green Lantern, DJ Drama, J.U.S.T.I.C.E. League, Ty Fyffe (Foxy Brown, Busta Rhymes), QB Da Problem (50 Cent, Scarface, Joe Budden, Raheem DeVaughn), Nefarious (Amor Jones), and Chris Prythm (Lloyd Banks, Nipsey Hussle).
losLAUREN 718 – She Loved Me via iTunes/Spotify
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