On a mission to celebrate British-Asian emcees, Manchester-based Nika D (Virus Syndicate) has called on Hit-Makers Karan Kanchan & Mc Altaf for their explosive new track/visual BURN
The emcee community in the UK has been thriving, even more so when Grime emerged in the early 00s and made huge waves in British music. That being said, the lack of British-Asian emcees has been a topic that arguably isn’t spoken on enough. On a mission to help bring awareness and encourage others to pick up the mic is Nika D (50M+ streams), the founder of Virus Syndicate Sharing his latest single ‘BURN’ alongside Asian hit-makers Karan Kanchan (20M+ streams), and MC Altaf (90M+ streams), Nika D is eager to open a wider conversation.
Following the recent resurgence of Asian rap, Nika D is on a journey to explore his Indian and English heritage sonically. Calling on Karan Kanchan and MC Altaf for this explosive single, ‘Burn’ celebrates both cultures. Underpinned with a bass-heavy and roaring production, each emcee takes their turn to spit unapologetic bars atop.
Paired with a set of exhilarating visuals that correlate seamlessly with the feel of the track, we follow all three artists around an abandoned building delivering a thrilling performance. Speaking on the release Nika D commented,
“It’s been a lifelong ambition to reconnect with my Indian Heritage musically, and to do it with some of the biggest talent coming out of India makes this even more exciting! With 5.5 million British Asians in the UK, it’s about time we made some noise!! This is just the beginning!!!”.
Nika D, the founding member of Virus Syndicate, a world-famous Grime and Bass collective from Manchester is predominantly known as a skilled emcee and entrepreneur. Born and raised in South Manchester, he founded content creation companies including EY3 Media and Cvlture TV. Growing up with Grime and pirate radio, his love for being an emcee has never dimmed. Coming from an Indian and British heritage, Nika D is on a journey to help embrace emcee culture within the British-Asian community.
Nika D x Karan Kanchan x MC Altaf – BURN via iTunes/Spotify
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