URBAN VAULT UK
UK Hip Hop newcomer IZ recently released his fresh new single WALK IT, ahead of his debut mixtape A STEP UP, dropping on the 30th of August
IZ is a 22-year-old rapper from the outskirts of London who is also part of the CG Collective (Constant Grind). He initiated his musical journey through school lessons, rapping over instrumentals and beats, and acquiring skills in recording equipment. Since 2015, IZ has been releasing records on SoundCloud and YouTube.
He released his track ‘Big Dreams’ centered around the theme of constantly grinding and pursuing one’s dreams and aspirations despite adversity. A UK creator, @KN started a dance trend to the track, which gained traction and was later recreated by BTS’s Jungkook.
The dance trend has already garnered over 47 million views on Jungkook’s TikTok alone, and it is gaining momentum on TikTok overall with a total of over 150 million views on the platform.
After releasing the single ‘Outside’ a summer party track, 23-year-old newcomer rapper IZ drops the latest single ‘Walk It’ ahead of his debut mixtape ‘A Step Up’ released on RCA Records on August 30th.
‘Walk It’ delves into his love of Hip Hop and street dance films where this single can easily be placed. It’s a feel-good, Hip Hop track with a catchy beat and lyrics that can easily start a dance trend. Proving time and time again with his singles that he can provide captivating bangers that also showcase his slick bars, IZ is displaying how he is a one-off rapper from the UK mixing nostalgia with new.
“Walk It was made with the idea that to bring back an old vintage Hip Hop vibe, and in order to emulate that tried going for a hook that inspired one to want to dance or boogie when hearing it, whether they are walking down the street, on their way to work or in the comfort of their own home. The song will make them want to stand up, move, bop and walk it out to the sound of my voice and the instrumental”.
Following on from single ‘Big Dreams’ at the top of the year which is sitting on over a huge 2.5 million streams on Spotify alone, IZ has set the pace for his future music.
Showcasing what’s to come from his outstanding debut mixtape ‘A Step Up’ released at the end of August, will include 10 tracks showcasing IZ’s signature style and flow coupled with old skool Hip Hop beats.